October 30, 2020
Prime Day 2020 streaming deals: Fire TV Stick 4K for $30, Roku Streaming Stick Plus for $37

Prime Day 2020 streaming deals: Fire TV Stick 4K for $30, Roku Streaming Stick Plus for $37

This story is part of Amazon Prime Day, CNET’s guide on everything you need to know and how to make sure you get the best deal.

 Amazon Prime Day kicked off just after midnight on Tuesday, Oct. 13, and the streaming sales are flowing. For instance, you can get some of Roku’s more popular devices from $21 to $37 (down from the typical $30 to $50). These deep discounts are currently available at Amazon and Best Buy, with Walmart already teasing some of these (and some Roku TVs starting as low as $100). 

The online retailer didn’t preannounce discounts on its Fire TV Sticks (aside from the nice price drop on the Fire TV Cube and Fire TV Recast, listed below), but it’s now added a great deal on its Fire Stick TV 4K. We’re keeping an eye peeled for any other good streaming device deals we see this week — if and when they appear.

Note that prices and availability were accurate at the time of publication, but they may fluctuate. This story will be updated frequently in the days ahead.

Sarah Tew/CNET

Last week we gave props to the Fire TV Lite for its excellent feature set and its affordable $30 price tag, but we noted that the Fire TV Stick 4K was still better — especially for owners of 4K TVs. Now that the 4K version is the same price everyone should just get that instead (it will work with non-4K HDTVs too).

Even better, try using promo code 4KFIRETV at checkout to get a discount of $25, bringing the price down to $5. That code doesn’t seem to work for everyone and may disappear soon, however.

Read our Amazon Fire TV Stick 4K review.

Sarah Tew/CNET

The Roku Streaming Stick Plus retails for $50, but is available for $37 ($13 off) during Prime Day.  Unlike the Premiere and Express HD versions, the Streaming Stick Plus connects to TVs equipped with HDMI ports — and can stream up to 4K.

Read the review.

Sarah Tew/CNET

The Roku Premiere typically sells for $40, but is just $27 while supplies last. It takes the basics from the Express HD and adds in the ability to handle 4K HDR content. 

Read our Roku Premiere review.


This is Roku’s most basic streaming player. It’s usually priced at $30, but is available for just $21 during Prime Day. It can’t handle 4K HDR streaming, but works well otherwise. 

Read our Roku Express (2019) review.

Sarah Tew/CNET

The Fire TV Cube combines an Alexa voice-controlled speaker, a Fire TV 4K video streamer and a universal remote control into one device. If you like using your voice to control the TV — not to mention other devices in your Alexa-friendly household — it may well be worth taking the plunge on this interesting all-in-one product, marked down from $120 to $80 during Prime Day. Note that this is the 2019 version, which has added some nice improvements since we first evaluated it in 2018.

Read more about Fire TV Cube.

Sarah Tew/CNET

The Fire TV Recast is one of the easiest ways to record and stream over-the-air TV. It integrates seamlessly with a Fire TV Stick and at $100 off it’s an incredible bargain.

Read our Amazon Fire TV Recast review.

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