Baidu, the Chinese internet giant that’s the country’s equivalent of Google, may dip into more than just software for future vehicles — it could actually build cars. According to a Reuters report Tuesday, citing sources close to discussions, the massive company held talks with a handful of local Chinese automakers to either carry out contract manufacturing, or create a majority-owned venture with one of them.
Baidu did not immediately respond to Roadshow’s request for comment on the report, but such a move would be a major leap forward for the company. To date, major tech firms often focus on the software side of things, not physical cars. Think Alphabet’s Chrysler Pacifica minivans, or Amazon, which owns , and lets the subsidiary tinker with hardware. Essentially, this would be like Google saying it plans to build its own cars., which primarily uses
Reuters reported the shift to building cars comes as revenue stagnates at Baidu in its core search business and the company is eager to diversify its dealings. Right now, its automobiles. It works with a handful of automakers, including , to work on self-driving technologies. It’s one of numerous companies racing to vault itself into the spotlight with true autonomous tech.is as close as Baidu gets to